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Don’t splash your cash on expensive swimwear; consider these affordable brands instead

Hit the beach, on a budget

Oh, summer bliss. As the days get warmer, we find ourselves daydreaming of afternoons lounging at the beach, slapping on layers of sunscreen, and of course, buying cute bikinis.

With that said, shopping for new swimwear each summer can be costly, especially when you consider the variety of styles, fabrics and colours available, burning a steep hole in our wallets.

That’s not to say we can’t look great without the high price tag, and there’s a wide range of affordable swimwear brands available in New Zealand, offering a myriad of styles that look anything but cheap, all for $100 or less.

We’ve found some of the best swimwear brands that are both easy on the wallet and will ensure you feel confident this summer, so keep scrolling.

The best affordable swimwear brands available in NZ

01

Seafolly

For the Aussies, swimwear brand Seafolly has been synonymous with summer for decades. With an array of one-pieces, bikinis, cover-ups and beach accessories, Seafolly never disappoints. With styles from $65,.00, your Seafolly piece will see you through summer, and many summers to come.

02

Glassons

From classic triangle bikinis to your more trend-driven printed styles in sizes 6 to 16, Glassons has plenty of options to last you all summer long. Their bikini bottoms are available in a range of modesty choices too; thong or cheeky for tanning, or mid to full coverage for a day out with the fam. Their bikini separates start from $19.99, letting you mix and match.

03

Endless

If you’re a fan of bold patterns and fun colours that make a statement on the beach, Endless Swim is for you. Designed in Sydney, Endless’s styles are affordable, yet effortless, for that carefree, beach babe. The brand’s separates start from $39.99 but are often on sale for as low as $10.00, so always worth checking out.

04

Cotton On

Whether you’re lounging by the pool, or watching a wave at your local beach, Cotton On has you sorted with all the bikinis, one-pieces, cover-ups and accessories you need, starting from $10.

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05

Billabong

For surfer girls, beach bums and everyone in between, Billabong is known for its timeless styles, trusted quality and affordability. With pieces starting from $54.00 on the Iconic, you’re bound to find something you love.

06

Aere

The new it-brand of the moment Aere has become known for its effortless, capsule wardrobe pieces of stylish silhouettes for men and women. Their swim range is an extension of their luxe clothing for the every day, with timeless shapes and styles from $55.00.

07

Lorna Jane

Known for its activewear, Lorna Jane also offers a range of swimwear. Whether you’re swimming lengths of the beach or splashing around the whitewash, Lorna Jane has plenty of options to ensure you’re feeling like your best self. Bikini separates from $48.70.

05

Cupshe

With a fit and style to suit every woman, you’re bound to find swimwear you love at Capshe. With sale prices as low as $17.00, you won’t be sinking your bank account either.


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