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Bold blue fashion

This classic hue suits all body shapes and sizes – and is perfect for just about every occasion imaginable.

Blue is the ultimate foundation colour for a successful, capsule-style wardrobe. In its various shades, a limited number of items can be combined in myriad ways for a look that’s always crisp and clean. Start with a well-cut flattering pair of blue denim jeans, some stylish navy chinos and a couple of bold, bright scarves. Throw in red and white – and even a touch of this season’s hot newcomer, orange – for a look that will sing merrily as cooler days draw near.

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Hot tips:

  • A classic blue handbag will last for years and never date, so splash out on a leather one if you can.

  • Don’t be afraid to mix two or more blue shades together, and wearing navy with black is no longer a fashion no-no!

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Woman in a blue dress with red accents, wearing a yellow necklace, smiling with hands on hip against a light background.

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Chunky necklace $34.99 from Diva. Foray dress $119 (8-16) from Ketz-ke. Woven belt $49 from Ketz-ke.

Blonde woman wearing a blue sweater and gradient blue skirt, smiling and standing against a neutral background.

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Chunky necklace $12.99 from Equip. Sparkle jumper $119 (XS-XL) from Max. Tie-dye skirt $139 (6-16) from Trenery.

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A woman in a blue patterned shirt and matching pants poses with hands in pockets against a neutral background.

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Master shirt $139 (8-16) from Ketz-ke. Chino pant $109 (4-16) Country Road. Jennie loafer $189.90 from Overland.

Blonde woman in a blue blouse and dark patterned pants, sitting on a chair, wearing matching blue accessories.

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Capture chiffon blouse $49.99 (8-20) from EziBuy Grace Hill jeans $89.99 (8-18) from EziBuy, Earrings $7.99 from Equip, Chunky necklace $12.99 from Equip. Cuff $16.99 from Diva.

Woman smiling, wearing a navy blouse, burgundy pants, holding a blue bag with a star-patterned scarf.

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Spot shirt $109 (4-16) from Country Road, Pearl and chain necklace $19.99 from Equip, Star scarf $79.90 from Country Road. Tote bag $279 from Country Road. Slim leg Jeans $99 (8-16) from Max, Tasselled heels $149 from Max.

Woman wearing a blue cardigan, gray top, white skirt, and colorful necklace, posed against a plain background.

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Multicoloured necklace $22.99 from Diva. Step cardi $299.99 (S-L) from Moochi. Maxi dress $169.90 (6-16) from Witchery.

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Woman in a colorful geometric-print dress holding a clutch, smiling, and wearing a statement necklace.

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Tassel necklace $39.99 from Diva. Print shift dress $169 (4-16) from Country Road. Contrast clutch $39.99 from Equip. Oasis heels $119.95 from Hannahs.

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