Easy to apply, here are three reasons why you should try creamy eyeshadows.
1. You can blend quickly with fingers and there’s no drop-down like with powders.
2. They provide a smooth base for powder shadows and are ideal for a smoky eye.
3. It’s easy to get a sheer, natural look. Use a brush for a more intense pigment.

Clockwise from top left: Elizabeth Arden Summer Escape limited edition Pure Finish Cream Eyeshadows, $45 each. Bobbi Brown Longwear Cream Shadows, $57 each. MAC Paint Pot, $44.
Get the look:
Elizabeth Arden Summer Escape limited edition Pure Finish Cream Eyeshadows $45 each are sheer and subtly metallic.
Bobbi Brown Longwear Cream Shadows $57 each are buildable and wear without creasing or smudging.
MAC Paint Pot $44 is ideal as a base colour or can be worn alone.