The 38-year-old star, a successful model herself, uses her whole face and body to portray her emotions In the short flick.
Made up with dramatic yellow eyeshadow and black eyeliner, Tyra strikes a series of outlandish poses, contorting her face and body and yelling and dancing in front of the lens.
And given that Tyra split from her banker boyfriend just last month, she may not have needed to dig too deep for the emotions that fuelled this particular shoot.
The model is said to have embarked upon a spiritual Eat, Pray Love-style trip to Bali after her three-year relationship with John Utendahl came to an end at the beginning of December.
With reports swirling that Utendahl had been spotted in a bar with a young Russian girl, Tyra’s convincing portrayal comes as no surprise.
Fixing the camera with her piercing eyes, Tyra screams “I hate you!” and “I love you!” with as much passion as she can muster.
The TV presenter, who has admitted that the over-the-top personality she portrays on America’s Next Top Model is a carefully crafted character, goes on to dance for the camera, ‘vogueing’ energetically across the screen.
“I just told her to perform, do her thing and to stop when she felt like,” says Marcus Gaab of his creation.
“But she didn’t stop, she kept on vogueing. There was no rehearsal; she invented the whole thing while we were there.”