Former All Black captain Richie McCaw has stepped in front of the camera for a new safety video for Christchurch Helicopters, the company he is an owner and director of.
The clip, which is thought to be inspired by Air New Zealand's famed safety videos, includes Richie along with a few other pilots from the company as they point out the various safety features of the aircraft and essential procedures to be aware of while on board.
"The sights in our big backyard are pretty spectacular and we'll do everything we can to make this a once in a lifetime experience for you," Richie says in his closing remarks.
The rugby star has been flying as a private pilot since 2003. He acquired a commercial licence after retiring from rugby in 2015, and has been at the helm of Christchurch Helicopters ever since.