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Watch Kiwi celebrities face their fears for cancer

Buck Shelford, Jay Jay Feeney, Monty Betham and Mark Hadlow prove how brave they are to raise awareness of prostate cancer.
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Buck Shelford might be the original All Black hardman, but even he has fears he struggles to face.

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The legendary athlete has teamed up with radio DJ Jay Jay Harvey, league star Month Betham and comedian Mark Hadlow to bravely overcome their biggest fears and help raise awareness for prostate cancer – with (unintentionally) hilarious results.

The four Kiwi celebs appear in the Blue September prostate cancer awareness campaign, and only we have the cringe-worthy bloopers from the filming of the television ad.

From Buck, who is scared of heights, refusing to take in the view from a crane, to Monty meeting an unwanted eight-legged friend, these outtakes show a funny side to a serious message.

Blue September aims to prove there are a million experiences more terrifying than getting a check up for prostate cancer. The disease is the most common cancer in New Zealand men, and the third most common cause of cancer death in men after lung cancer and bowel cancer – one in 10 men will develop prostate cancer, with around 3,000 diagnosed every year.

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Graeme Woodside, Prostate Cancer Foundation CEO, says too many men are dying when a simple test can save lives.

“Enough is enough. In 2016 it’s time for Kiwi men to take more responsibility for their prostate health, starting from the time they turn 40, especially if there is family history of this disease. 1 in 10 Kiwi men will develop prostate cancer in their lifetime and too many men are dying by leaving their check-ups until it is too late.”

He says a blood test is the simple, first step in starting the process.

For more information about Blue September, click here.

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