I can't go past the BASF cassette tape "Dear John" ad. I just looked it up and found it was from 1971!
The ad I remember from the 1970s is KFC's animated "Hugo & Holly".
My favourite childhood ad would have to be KFC's "Hugo & Holly" commercial. As kids, my brother, sister and I would be in the back of the Hillman Hunter on car trips singing the ad's jingle.
They were "the boys from down on the farm", and they really knew their cheese. Growing up in small-town South Island, many of my classmates' parents actually looked like Ches and Dale.
Here at the Weekly we've judged Fair Go's best ads of the last few years to bring you our top five clips. It's a bugger we couldn't fit more in!
It's true, New Zealanders sometimes don't say too much and a simple word will normally do it. This was possibly the easiest job a scriptwriter ever had!
Mitre 10 "sandpit"
This gorgeous ad will forever be remembered for pioneering the phrase, "oate, you're dreaming!" Nothing like a little friendly trans-Tasman rivalry in the sandpit.
Instant kiwi "bungee"
Re-made for the 20th anniversary of Instant Kiwi, this ad is iconic. With its familiar jingle and can-do Kiwi attitude, it definitely told us how to live a little.
Hyundai "Santa Fe"
Featuring possibly the most adorable kids on the planet, this ad wasn't without its controversy. It was banned in Australia, but we in New Zealand rewarded it with the Best Ad title in 2006.
Toyota "believe rope swing"
Always a contender for the Best Ad crown, Toyota did it again last year with this lovable dad and his homemade rope swing. It made us rethink holiday fun.