Facial Cleansing Brushes: Are they worth the hype?

Are cleansing face brushes really the holy grail of skincare - and do they really live up to their not-inconsiderable price tag?

Promising a deep cleansing and exfoliating effect resulting in a glowing, flaw-free complexion, tools such as the Clarisonic are often touted as a game changer by dermatologists and beauty editors alike, but it's certainly worth doing your research before making the investment.
From the basics to the common mistakes you might be making, consider this your cleansing brush 101...

What is a face brush?

Cleansing brushes are a more powerful and effective way of removing the dirt and grime that builds up on your skin throughout the day. As expert facialist Abigail James puts it, "they are basically a way of exfoliating the surface of the skin on a regular basis without the use of chemicals or gritty particles, and of really thoroughly deepening a regular cleanse."
On the pricier end of the spectrum, sonic face brushes like the popular Clarisonic Mia ($229) and Foreo Luna ($167) use rapid oscillations (up to several thousand per minute of use) to deeply cleanse the skin. Cheaper brushes often have heads that rotate in one direction: this will give a more powerful cleanse than the average flannel-and-water job, but it's worth noting that this can prove harsher to sensitive skin.

Which skin types should use a face brush?

Abigail notes that a cleansing brush is better suited to 'more robust' skin types, including oily complexions, but suggests that those with rosacea, broken capillaries or sensitive skin should probably avoid in favour of a more gentle manual cleanse.

How do you use a face brush?

Medical aesthetician and facialist Ingrid Raphael explains: "First, ensure your skin is fully coated in a good foaming cleanser. Wet the brush and bristles and use upward circular movements to work across the chin, jawline, cheeks, nose and forehead. This will encourage blood flow and lymph drainage."
Sonic face brushes for cleansing.

Does a face brush actually work?

The rapid oscillations of the brush means that the resulting cleanse is much more intense than a 'manual' one. Ingrid adds that "incorporating a cleansing brush into a good skincare routine lets you benefit from up a cleanse up to six times deeper than just hands would be able to achieve." It can also help supercharge your skincare regimen, as "a cleaner face means better absorption of products and their active ingredients." Win and win.
Though face brushes are pretty simple to use, take note: The following mistakes might stop you from getting the best out of your device...
Pressing too hard with the brush head
Your brush is meant to give you a deep cleanse, not scrub away the top layer of your skin entirely. Its oscillations have been designed for the optimum cleanse, and pushing the brush into your skin can prove abrasive, particularly for sensitive complexions.
Instead, let it glide over the surface, rather than pressing it down.
Giving up if your skin initially breaks out
If you break out when you first give your brush a whirl, worry not. Some users notice spots appearing in the first week of usage, as the deep cleansing effect can cause bacteria and toxins to come to the surface (similar to if you've ever had a breakout after getting a facial).
Experts call this 'transient acne', as the spots tend to disappear as quickly as they arrived.
Just make sure that you clean your brush thoroughly after use and use a low setting to start with - your skin should soon clear up as it becomes used to the brush's powerful cleanse.
Not using your brush with enough water or cleanser
It might sound obvious, but if you're finding that your cleansing brush feels abrasive or harsh on the skin, you might not be getting it wet enough. The bristles need to be thoroughly soaked before you apply the liquid cleanser and start brushing - experts suggest you should fill the inner circle of the head with product.
Using the wrong brush head
Ingrid notes that "more sensitive skins should ensure that the bristles are not too harsh or the vibrations too strong. A lot of the machines on the market today have multiple brush options and vibration speeds."

How often should you use a cleansing brush?

Some manufacturers suggest that the brushes can be used twice a day, morning and evening, but for Ingrid, "once daily is sufficient, as otherwise it may over-stimulate the skin."
Abigail agrees, explaining that although the "squeaky clean" feeling can prove addictive, "over use can impact upon the quality and and health of the dermis, making your skin more prone to sensitivity."

Which cleansers should you use with a face brush?

According to Ingrid, "whether a brush is made of bristles or silicone, it is always best used with a foaming cleanser. If used with an exfoliator, sometimes the granules can be difficult to remove fully from the brush. Using an exfoliator along with the brush may also be too harsh, especially for those with sensitive skin."
Abigail adds that oil based cleansers should be avoided, as "these are really going to clog up the bristles."

How do you clean a face brush?

Once you've cleansed, be sure to keep the brush clean using water and an anti-bacterial wash. Every week, you'll need to commit to a deeper clean to avoid the build up of dirt and bacteria: Un-screw the brush head then use soap and a clean cloth to scrub, repeating with the handle, then leave to dry overnight.

How often should you change the face brush heads?

The bristles of a cleansing brush will start to lose their shape and clump together over time, so just as you would with an electric toothbrush, you'll need to change the head regularly.
If you're using your brush multiple times per week, you should invest in a new head every three to four months; if your usage is less frequent, you can wait a little longer.
A replacement Clarisonic head costs $40 - to keep your brush in shape in the mean time, make sure you store it in the protective case in between uses (rather than, say, keeping it upside down in your bathroom cabinet...)

Do face brushes help acne?

Blocked pores are the main factor behind acne formation, so it's no surprise that using a facial brush can help acne sufferers as it provides a deeper clean to remove clogged excess sebum and debris before it forms a comedone.

Which face brushes are the best?

With a plethora of cleansing face brushes now on the market, it can be difficult to pin point that device that will best suit your skincare regime and skin type.
Whether you have oily, blemish prone skin or are looking for a brush with radiance-boosting benefits, you'll find the one for you in our comprehensive edit, below...

Best for all skin types

Whether you're a skincare expert or a beauty novice, think cleansing brush and the name Clarisonic will doubtless pop into your head. The brand has become ubiquitous for good reason: the most recent iteration of the popular Mia sonic brush uses a frequency of over 300 movements per second to rid the skin of dirt and impurities, boost circulation and prep the complexion to better absorb serums and moisturisers.
Worth the investment, no?

Best for acne prone skin

Using gentle silicon rather than a traditional bristled brush, FOREO's travel-friendly cleansing devices have been hailed as game changers in the beauty community. Designed specifically to help blemish prone skin, this particular brush features a cluster of thicker 'touch points' to better target oily areas.

Best for oily T-zones

The first electronic cleansing tool from Clinique uses two different bristle types to target the contours of the face that are harder for typical brushes to reach. The Angled green bristles found towards the top of the brush were designed specifically to target the T-zone, making this the perfect choice for combination skin types.

Best for a deep cleanse

With 360 degree rotation and two different head attachments (one bristled, one silicon micro-massager), Proactiv's cleansing brush promises a deeply cleansing and exfoliating effect, but is still gentle enough to use on sensitive or acne prone skin.
This story was originally published on Grazia